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We're FreeSoftwareX Digital — the
SEO & marketing team behind FreeSoftwareX.
We set up and manage Meta Ads campaigns, sponsored ads across Facebook and Instagram, built around your actual target audience and budget rather than a one-size-fits-all campaign template.
That includes structuring campaigns and ad sets correctly in Meta Ads Manager, setting up audience targeting such as interest-based, lookalike, or retargeting audiences, writing ad creative and copy suited to each placement, and installing the Meta Pixel or Conversions API so results are actually measurable. We monitor spend and performance regularly and adjust targeting or creative based on what the data shows, rather than setting a campaign and leaving it untouched.
Structuring campaigns, ad sets, and audiences correctly in Meta Ads Manager for clean, measurable results.
Setting up interest-based, lookalike, or retargeting audiences suited to your actual customer base.
Writing and formatting ad creative for Facebook and Instagram placements, including Stories and Reels where relevant.
Installing the Meta Pixel or Conversions API so ad performance is measured against real conversions, not just clicks.
We review your target audience, offer, and budget to plan a campaign structure suited to your goals.
We build the campaign, ad sets, creative, and tracking, then launch with a defined testing period.
We track spend and performance regularly and adjust targeting, budget, or creative based on the results.
Before any campaign goes live, we confirm the Meta Pixel or Conversions API is firing correctly and tracking the actual conversion events that matter to your business — a campaign can look like it's performing well in Ads Manager while tracking is silently broken, which wastes budget on decisions based on bad data. We test this with real events before turning on live spend.
Once campaigns are live, we review performance on a regular cadence and adjust targeting, budget allocation, or creative based on what the data actually shows for your specific audience, rather than leaving a campaign untouched between scheduled check-ins. Ad fatigue and audience saturation are real over time, so creative gets refreshed before performance visibly drops, not after.
Tell us a bit about what you need — we'll reply by email with next steps, no obligation.
Serving clients across India & worldwide